unlock freedom
S I L O F I T
'Unlock Freedom' was a campaign to officially launch Silofit's semi-private training program in Miami. Shot on location at Silofit Brickell, the goal was to showcase the company's newest gym spaces (silos), as well as build awareness about a new training concept in an already competitive fitness market
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My role was to develop the campaign concept, as well as organise the photography/videography team, style the talent, choreograph the shots as well as the overall project management. I also performed all post production on the final collateral for marketing purposes.
Company - SILOFIT
Creative Direction - Zinnia Dogra
Videography: Corey Jenkins
Photography: Paul Weaver
Marketing: Bryon Russell
Post Production - Zinnia Dogra
Talent Management - Sarah Siddiqui
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